How Will Hiding Instagram Likes Affect Businesses?

As the world enters 2020, it seems as though you and I aren’t the only ones with resolutions for the new year. Towards the end of 2019, Instagram toyed with the idea of making ‘likes’ on the photo-sharing platform invisible to the public. With so much talk in the past few years about anxiety and depression in teens stemming from …

Does the Future of Advertising Lie with TikTok?

Many social media platforms have seen major highs and lows over the past decade, but it is a recent addition to the roster that is going into 2020 with high expectations. TikTok, which was created in 2017, rose to prominence in 2019 and has garnered around 500 million daily active users—more than both Twitter and Snapchat. So, while social media …

Social Media Platforms Over the Past Decade

The last decade has seen the rise and, sometimes brutal, fall of a variety of social media networks. With 2020 upon us, let’s take a look at some of the most popular social media platforms of the past 10 years and see where they are today. To see this information visually, there is a great animated video that shows the …

Why Should You Prioritize Mobile-Friendly Websites?

A 2018 study from media agency Zenith predicts that, by 2020, around 28% of the world’s media consumption will be mobile. While this transition marks a shift in the way media and news companies produce and distribute content, it also marks a shift in how that content is packaged and formatted. An increasing mobile audience will affect more than just …