Three Secrets to Boost Engagement On Facebook

With nearly 2.32 billion users per month, Facebook is still one of the top social media platforms to date. Every single day there are roughly 1.52 billion people logging into the site and scrolling through their newsfeeds, according to Facebook Newsroom. With such a large pool of people creating and absorbing content, how will your brand stand out among the …

When Is the Best Time to Post on Social Media?

One of the most common questions our social media professionals get is, “when is the best time to post on social media?” Whether you’re utilizing Facebook, Instagram, Twitter, etc. there is no easy answer to give. It really all depends on who your target audience is and what social platform you are using. Then, it comes down to trial and …

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The Dark Side of the Moon: How to Enable Facebook’s Hidden ‘Dark Mode’

Facebook Messenger is getting dark! No, not as dark as Momo but dark enough where this secret setting called “Dark Mode” can only be unlocked through the moon emoji. That’s right, we’re talking about the “dark side of the moon.” What is Dark Mode? Facebook’s iconic blue and white interface isn’t for everyone, and while many apps give users the …

What Social Media Platform is Best for Your Brand?

It seems we’ve come to the point where “digital marketing” isn’t a grand new age term anymore. Most, if not all, marketing efforts have become digital! Think digital billboards, websites, graphic designs, videos, blogs, and of course, social media. Although it’s not the end-all-be-all of marking in 2019, social media is one of the best options for businesses, especially small …

How Did the Netflix Original, Bird Box, Get So Much Attention?!

We know the power of social media is stronger than we ever could have imagined. It’s easy to find videos of children singing and pets dancing that have thousands and thousands of views, likes, and shares. So, are you surprised to hear that Netflix didn’t spend millions to promote and market Bird Box? Rather, they relied on us to do …

The Peak of Snapchat: Instagram’s Rise to the Top!

For years, the big social media conglomerate that is Snapchat had taken the world by storm with their ingenious idea of stories, photos published to a user’s profile for only 24 hours. These photos were a great way of updating friends and family on current things happening in the user’s own life while also serving as a new way of …

Creating Brand Consistency on Social Media

  Your social media platforms are an extension of your brand. Choosing one, two, or multiple social media platforms will enhance your brand by adding new dimensions and life. Just like your website, social media is where consumers and fans go to find out who you are and what your brand is all about. To help tell your story effectively …

How Many Celebrities Have Fake Followers?

There have been a number of articles released by somewhat-reputable websites shaming celebrities for having fake followers. Some seem to prove that lesser-known celebs knowingly purchased fake followers, other use certain online tools to approximate fake-follower counts, and others rely on data from the Instagram Purge where some popular accounts lost millions of followers. This make for decent gossip, except …

DANGER: Fake Instagram Followers Will Ruin You

Instagram is big business. We know this because Tree Frog Social is a part of the supporting ecosystem. Whenever there is money at stake, people will try to break the rules. When it comes to Instagram, the most egregious offense is buying fake followers. Most users want as many followers as possible. In the early days of social networks, follower …