SnapChat

Snapchat Is Still Alive and Kicking

While the “out with the old, in with the new” mentality can be very tempting to social media users, the older platforms are continuing to maintain a solid core of daily users. Snapchat, for example, turned eight years old over a month ago, yet a recent report revealed that the social media platform gained seven million new daily active users …

Bots V Social Media

Bots vs. Us: How Do You Combat Fake Accounts on Social Media?

Over the past few years, it has become seemingly impossible to go on any social media platform without interacting with or seeing bots and spam accounts. On popular tweets or Instagram posts, it has become common to see these strange accounts posting in the replies or comments in order to grab the average user’s attention. But, before I get in …

IG Augmented Reality

Instagram’s Augmented Reality Filters Are Here!

The battle between Snapchat and Instagram for “best” social media platform has been going on for the past couple of years, and one of Instagram’s recent updates proves that it is not going to end any time soon. Instagram added augmented reality (AR) to its already extensive list of Instagram story filters. Given that this update comes only a few …

Snapchat

What Happened to the Snapchat Logo?!

Every few months most smartphone or smart-device users will get a notification telling them that one or more of their apps needs updating. Some users, myself included, even have their apps set to update automatically. Most of the time these updates are minor changes meant to fix bugs or to add new features, and they generally go unnoticed. When the …

Three Secrets to Boost Engagement On Facebook

With nearly 2.32 billion users per month, Facebook is still one of the top social media platforms to date. Every single day there are roughly 1.52 billion people logging into the site and scrolling through their newsfeeds, according to Facebook Newsroom. With such a large pool of people creating and absorbing content, how will your brand stand out among the …

When Is the Best Time to Post on Social Media?

One of the most common questions our social media professionals get is, “when is the best time to post on social media?” Whether you’re utilizing Facebook, Instagram, Twitter, etc. there is no easy answer to give. It really all depends on who your target audience is and what social platform you are using. Then, it comes down to trial and …

What Social Media Platform is Best for Your Brand?

It seems we’ve come to the point where “digital marketing” isn’t a grand new age term anymore. Most, if not all, marketing efforts have become digital! Think digital billboards, websites, graphic designs, videos, blogs, and of course, social media. Although it’s not the end-all-be-all of marking in 2019, social media is one of the best options for businesses, especially small …

The Peak of Snapchat: Instagram’s Rise to the Top!

For years, the big social media conglomerate that is Snapchat had taken the world by storm with their ingenious idea of stories, photos published to a user’s profile for only 24 hours. These photos were a great way of updating friends and family on current things happening in the user’s own life while also serving as a new way of …

Ten Things To Consider When Designing Your Website

Building a website. It sure has gotten easier, huh? I’ve been doing it for a long time–for myself, for other people, as a WordPress consultant, as one of the bright minds behind software that effectively eliminated my original job–you get the picture. I’ve found that there are some pieces of advice that have remained true over the years. Here they …

What Will Replace Instagram?

Myspace, Twitter, Vine, Tumblr, Facebook, Snapchat. Each social network has touched the height of mainstream popularity. For however brief a time, each has been the nucleus of popular culture. Right now, there is no question that Instagram holds that title. Which is why we focus all of our engineering and product development effort on Instagram. The question remains- how will …