Does the Future of Advertising Lie with TikTok?

Many social media platforms have seen major highs and lows over the past decade, but it is a recent addition to the roster that is going into 2020 with high expectations. TikTok, which was created in 2017, rose to prominence in 2019 and has garnered around 500 million daily active users—more than both Twitter and Snapchat. So, while social media …

Why Should You Prioritize Mobile-Friendly Websites?

A 2018 study from media agency Zenith predicts that, by 2020, around 28% of the world’s media consumption will be mobile. While this transition marks a shift in the way media and news companies produce and distribute content, it also marks a shift in how that content is packaged and formatted. An increasing mobile audience will affect more than just …

Ten Things To Consider When Designing Your Website

Building a website. It sure has gotten easier, huh? I’ve been doing it for a long time–for myself, for other people, as a WordPress consultant, as one of the bright minds behind software that effectively eliminated my original job–you get the picture. I’ve found that there are some pieces of advice that have remained true over the years. Here they …