Free calculator · Social Media Playbook
How much time does your content really take?
Most posting plans fail because they quietly need more hours than the week has. Set how much time you honestly have, add what you'd like to post, and see whether it fits before you commit to it.
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Your weekly time budget
Set how many hours you honestly have, then what you'd like to post. The times are rough, start-to-finish estimates.
- Short videosabout 1.5 hours each
- Long videosabout 6 hours each
- Live streams (2 hours each)about 2.5 hours with setup
- Photo or carousel postsabout 45 minutes each
- Text posts or threadsabout 20 minutes each
- Stories or quick casual postsabout 10 minutes each
About 6.5 h a week(4.2 h making, 1.8 h community, 30 min planning)
That's about 27 min more than you have. Try fewer of the longest items first, or batch similar ones together. A rhythm you can keep beats one you can't.