For immediate release

Blu shows creators what's trending across six platforms, refreshed every 12 hours, for free
A daily trend feed for TikTok, X, Instagram, LinkedIn, Facebook, and YouTube, with sources and post-ready advice.
SCRANTON, Pa., Nov. 4, 2026
Socialocca today highlighted Blu, a free trend-discovery tool that shows creators and brands what's trending across the major social platforms, refreshed every 12 hours.
Trends move fast, and they move differently on every platform. Following them usually means scrolling six apps a day. Blu does that scanning and puts the results in one feed, with the source of each trend and practical advice on turning it into a post.
"Small creators shouldn't need a social media team just to know what people are talking about," said Ryan K. Hertel, founder of Socialocca. "Blu gives you the morning briefing, so you can spend your time actually making things."
What's inside
- A trend feed by platform, covering TikTok, X, Instagram, LinkedIn, Facebook, and YouTube
- Viral breakdowns that explain why something is taking off
- Ready-to-post templates and post-ready advice
- Saved trends, to come back to an idea later
Who it's for
Blu is built for content creators, social media managers, marketers, and brands that want fresh ideas without the hours of research.
From the archive
Blu first launched in 2018 as a social media management tool. Blu 2.0, released in spring 2026, relaunched it as a daily source of trending-content ideas.
Availability
Blu is free at blu.socialocca.io, with a new edition every 12 hours.
About Socialocca
Socialocca is an independent product studio that builds free and low-cost web apps, digital tools, and creative systems for creators, small businesses, and online-first brands. Founded in 2017 by Ryan K. Hertel and relaunched as a product studio in 2026, it is based in Scranton, Pennsylvania. Its apps live together on an illustrated rainforest island at socialocca.com, and its studio offers branding, custom websites, and a free website checkup through Brands, Sites, and Tamandua by Socialocca.
Media contact
Ryan K. Hertel, Socialocca
press@socialocca.com
socialocca.com/press
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